PASSION PROJECT: GRANDPA MAURY READS A STORY

As a copywriter, literacy has always been on my mind. Toddlers and Literacy are of paramount importance. I launched and curate all aspects of a YouTube Toddler Literacy Channel featuring read-along stories, sensory videos and classical music. It’s research-backed, child-loved content. I ideate, write, perform and market via YouTube ads, social media posts, reels, stories, shorts, and more. Result: Tens of thousands of views in less than six months and growing rapidly. Currently expanding to include learning videos and sing-along songs, while converting stories to Kindle and Audible.